I recently asked my mom if she knew of a good soap opera to watch, and she immediately suggested “As the World Turns” and began reminiscing about the “old days” when she would watch every new episode in sequence. Even now, people follow soap operas on a regular basis. What makes these television programs special that people would be drawn to the television week after week? Perhaps the answer lies within a soap opera “story formula” analogous to the one for a hero’s journey as expounded by James Campbell. I hope to probe into this possible explanation by comparing the common themes between individual episodes of Gossip Girl (GG) and General Hospital (GH) in American soap operas.
At first glance, GG and GH are very different shows. The first focuses on the drama in the lives of wealthy teenagers at a private school in Manhattan. The latter is about the lives of several families and their relations. However, a closer look shows very basic similarities, such as the use of multiple storylines and the interconnectedness of all the characters and how it affects their actions and decisions in life.
The pilot episode of GG starts out by presenting the viewer with a compelling unknown. Why did Serena, popular rich girl at school, leave for boarding school last year? Why did she return to Manhattan? Similarly, in the second episode of the 48th season of General Hospital, viewers are immediately faced with several questions: will Sonny be convicted for Claudia’s murder? Will Dante and Lucky figure out who really beat Kristina? Both GG and GH start their episodes with a question to be answered during the episode or season.
Conflicts arise almost immediately in the stories, and for GG and GH, they have mostly to do with character relationships. In GG, there is an obvious friendship and power struggle between Selena and Blair from the start. And in GH, there are conflicts between Kristina, her family, her boyfriend, Keifer, who beat her, the family of the boy she blamed, Ethan. There is also the conflict of Sonny being convicted for a murder that his son, Michael, actually committed. All of these dramatic elements serve to hook the viewer into the story.
Finally, there is always a resolution to at least one of the multiple storylines. GG wraps up the mystery of Serena’s unannounced disappearance and reappearance by the end of the first episode, revealing her secret relationship with Blair’s boyfriend. The end of the episode of GH shows Keifer beating Kristina and then being seen by her mother. This wraps up the question of whether Keifer will be caught and Ethan’s name cleared. However, both shows leave the viewer with a new unknown for one of the storylines. In GG, we still do not know if Blair and Serena will become friends again. We also know that there is a sparking romance between Serena and Dan, but we don’t know if it will last. Similarly, in GH, we don’t know if Kristina is still alive or if Maxie will be able to stall her witness account long enough for the truth about Sonny and Michael to remain a mystery to the jury by the end of the episode.
Both GG and GH use multiple storylines and follow the narrative arc of unknown, conflict, resolution, and cliffhanger. This cycle of story seems to play a significant role in the keeping viewers engaged and following these soap operas.

